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Big brands like Nike, Victoria’s Secret, GoPro and Starbucks have been boosting its Instagram fanbase by millions of followers using branded videos. Nike is killing it and has been skyrocketing its Instagram followers from 4 million to a staggering 13.5 million, in a period that lasted less than one year. Fashion and lingerie brand Victoria’s Secret went up from 4.2 million to 11.7 million.Continue reading

Get Glutes

Get Glutes is an online workout system delivering challenging strength training and cardio workouts to your inbox each month. Members of Get Glutes receive instant access to monthly workouts, Q&A coaching sessions, and a supportive online community.

EFactor spoke with Kellie Davis, Co-Founder of Get Glutes. Davis earned her BA from Florida Gulf Coast University and her Master’s in Professional Studies from George Washington University. Her passion for fitness and love of writing ignited a sound career in fitness and nutrition. Above all, her deepest passion resides in helping women grow in strength both physically and emotionally through the empowerment of fitness. Davis shares her story and explains how she turned her passion into profit.

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Coupling environment and economy, Ocean Ecopark Curaçao is the latest project of the Dutch company Bluerise. The ecopark’s concept is to create a sustainable, commercially attractive ‘technology park’ on the Dutch Caribbean island of Curaçao. A park that will use the islands natural resources to benefit the local community and perhaps the rest of the Caribbean.

Positioned just outside the Curacao International Airport (Hato), the ecopark’s tenants will use its strategic location to harvest the nearby cold deep seawater and other abundant resources to use for synergies. Entrepreneur and filmmaker Fabien Cousteau, the grandson of famous explorer Jacques Cousteau and ambassador to the project, told us more about the exciting plans during a visit to the Southern Caribbean island.

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Events in City

Ruchit Patel is Co-Founder of All Events in City. An India-based online event discovery platform with over 25 million events, spread across 23 thousand cities, accessed by three million users every month. All Events in City’s headquarter is located in Ahmedabad, India. From there, Patel and his business partner Amit Panchal work with the firm motive to bridge the gap between event seekers and event organizers. All Events in City launched in April 2011.

In the Business As Unusual interview series we go in depth with inspiring entrepreneurs from around the globe. What motivates them, how did they accomplish their successes and what business challenges keep them awake at night? Read what they have to say about what it takes to be an entrepreneur and most of all, what it takes to succeed.Continue reading